SmartHippo launches closed beta
Today, we sent out the first invitations to individuals to join the SmartHippo beta.
SmartHippo is the first ever web site that allows individuals to use the power of a community to save money when shopping for rates on financial products and services.
The old model is broken and has been a major contributing factor in the recent sub prime market fiasco. Consumers with the same lending and risk profile often get different rates on the same loan. SmartHippo allows any individual to post information and feedback on the rate they received, and to compare rates with other members of the community with similar profiles.
If you’re interested in what we’re doing, please visit the site and sign up to request an invitation to join the beta.